We're working on a script to create a 3-way conversation on the web - between the viewer and 2 online actors. The script is about gangs and we're proposing that parent viewers converse with 2 different parents, one who is basically the voice of reason, and a 2nd parent who is a counter voice, representing a realistic, more scrutinizing, perspective.
I think the original idea came from Clay ... so thanks, Clay.
Obviously, we're trying to keep the Wahi fresh and interesting for those of us who have worked on dozens of productions, but there are some legitimate reasons to bring in another speaker. The 3rd person can play devil's advocate, anticipating resistance from the audience, and addressing their concerns before these concerns get in the way of the message. The 3rd person can create a sense of balance and realism in the message, so the viewer doesn't feel like they are being just persuaded or sold.
We'll see if the client likes it. We go before a script review panel next week, where two of us will each take a part and "act it out." I'll let you know how it goes.
Thursday, March 5, 2009
Mega-Fi is now Wahi Media!
I'm writing to announce that Mega-Fi, Inc. is now Wahi Media! Same innovative technology, same friendly faces, new name! We've always used the term wahi internally to describe our unique technology and approach to communications and now we've decided to make it official. Wahi stands for Web Automated Human Interaction and that's exactly what we create for you. We've had many clients tell us that our technology is so cool and unique – it's hard to explain it to people. So, we thought we'd let you in on our fun term for it. It's a wahi and we're now Wahi Media!
Check out our new look, website, and latest demos at www.wahimedia.com
Check out our new look, website, and latest demos at www.wahimedia.com
Thursday, April 3, 2008
Why Prevention?
Mega-Fi has just launched a major gang awareness and prevention initiative for the Tallahassee Police Department in Tallahassee, Fl. The site is http://www.talgangs.com/ and the local news release is below.
When we discuss our technology with people and describe to the them the possibilities of creating a true, two-way dialogue over the Internet they always start rattling off tons of opportunities and uses for this approach. And they're right! The applications of this technology are endless. Training, recruiting, product knowledge, organizational communication (internally and external), leadership development, and on and on. We are working in those areas and they are exciting. The next question always intrigues me. "Why prevention?" My response, "because we can make a difference with this technology."
Web dialogue provides a unique resource to engage people in conversations that may be difficult with any other medium. Talking about gangs, drugs, STD's, bullying, alcohol abuse and the list goes on. With our approach and technology, we are able to engage many different audience segments (parents, youth, teachers) in one medium. We can target the message based on their responses to provide information valuable to them, specifically. We can also provide an opportunity for each audience member to provide feedback of their own. We know that we can make a difference in our communities and around the country. It's as easy as starting up a conversation.
When we discuss our technology with people and describe to the them the possibilities of creating a true, two-way dialogue over the Internet they always start rattling off tons of opportunities and uses for this approach. And they're right! The applications of this technology are endless. Training, recruiting, product knowledge, organizational communication (internally and external), leadership development, and on and on. We are working in those areas and they are exciting. The next question always intrigues me. "Why prevention?" My response, "because we can make a difference with this technology."
Web dialogue provides a unique resource to engage people in conversations that may be difficult with any other medium. Talking about gangs, drugs, STD's, bullying, alcohol abuse and the list goes on. With our approach and technology, we are able to engage many different audience segments (parents, youth, teachers) in one medium. We can target the message based on their responses to provide information valuable to them, specifically. We can also provide an opportunity for each audience member to provide feedback of their own. We know that we can make a difference in our communities and around the country. It's as easy as starting up a conversation.
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